In an unprecedented partnership between leading brands in style, media and events, Penske Media Corporation (PMC), Style Media and IMG Fashion presented the 9th Annual Style Awards on September 5, 2012, kicking off the world’s most prestigious fashion event, Mercedes-Benz Fashion Week.
The Style Awards made their primetime broadcast debut on The Style Network on Friday, September 14th at 8pm ET/PT. Fashion fans got a never before seen look into the Mercedes-Benz Fashion Week experience.
Talents behind the world’s most exciting film and TV fashions came together at The 2012 Style Awards, to celebrate and recognize the artistic accomplishments of the community’s top costume designers, stylists, models, photographers, makeup artists, hair stylists and more.
In addition, Stephanie Winston Wolkoff, President and CEO of SWW Creative, brought her extensive fashion background, production expertise, and exceptional relationships to the 9th Annual Style Awards as Executive Producer.
The ceremony was followed by the Official Style Awards After-Party held at Stone Rose Lounge.
“We are tremendously excited to bring the Style Awards to The Style Network viewers and to Mercedes-Benz Fashion Week for the first time,” said Stephanie Winston Wolkoff, the Executive Producer of the Show. Jay Penske Chairman and CEO of PMC, owner of the Style Awards added, “We know this collaboration among three preeminent media and style brands will thrive for years to come.”
This year’s Honorees were chosen by the Style Awards’ Nominating Committee, comprised of esteemed individuals in the entertainment and fashion communities.
The Style Award, created exclusively by iconic crystal brand, Lalique, was awarded to 2012’s Style Award winners.
This year’s highlighted categories included:
- “Designer of the Year”
- “Breakthrough Designer of the Year”
- “One to Watch”
- “Model of the Year”
- “Celebrity Stylist of the Year”
- “Accessories Designer of the Year”
- “Most Stylish Athlete”
Celebrities and members of the fashion community who attended included:
- Katharine McPhee
- Rachel Roy,
- Carolina Herrera
- Brian Atwood
- Ivanka Trump
- Prabal Gurung
- Reed Krakoff
- Jeff Gordon
- John Demsey
- Alexandra Kotur
- Robert Verdi
- Joe Zee
- Waris Ahluwalia
- Stacey Bendet
- Derek Blasberg
- Henrik Lundqvist
- Joan Smalls
- Catherine Malandrino
- Rebecca Minkoff
- Kristina O’Neill
- Lisa Perry
- David Perry
- Reem Acra
- Timo Weiland, among others
“As the first official broadcast partner of The 2012 Style Awards, we are excited to join forces with PMC and IMG to recognize those who have contributed to the world’s most memorable fashions,” said Salaam Coleman Smith, President, Style Media.”
“This unprecedented event gives our viewers front-row access to today’s biggest style icons. At IMG Fashion we celebrate style makers year-round through our global fashion platform of events,” said Peter Levy, Managing Director and Senior Vice President, IMG Fashion Events and Properties.
“We couldn’t be more proud to welcome the Style Awards, a program that recognizes the achievements of top creative talent in the industry, to Mercedes-Benz Fashion Week and give their fans an insider look at this industry-only event.”
Winners and presenters of past Style Awards include:
- Selena Gomez
- David LaChappelle
- Monique Lhuillier
- Selma Blair
- Cindy Crawford
- Rachel Zoe
- David Duchovny
- Nina Dobrev
- Eva Longoria
- Emily Blunt
Last year designer Alice Temperley and actress Chloe Moretz were amongst Style Award winners, and for the last eight years, such extraordinary and diverse talents have emphasized the importance of the award in recognizing style talent at every stage in its development and achievement via MyStyle.com.
Take a look at the photo gallery below:
Shirin Von Wullfen and Frederic Fekkai
Miss America 2012 Laura Kaeppeler
Lincoln Center Fashion Director Stephanie Winston Wolkoff and Iman
Actress Katharine McPhee
NASCAR’s Jeff Gordon and NBA player Amar’e Stoudemire
NASCAR’s Jeff Gordon, Designer Carolina Herrera, NBA player Amar’e Stoudemire and NHL player Henrik Lundqvist
NASCAR’s Jeff Gordon, NBA player Amar’e Stoudemire and NHL player Henrik Lundqvist
Designer Rachel Roy
Designer Simon Spurr attends the 9th Annual Style Awards at Lincoln Center on September 5, 2012 in New York City.
Katharine McPhee and Creative Director of ELLE Magazine Joe Zee
Stylist Christina Erlich
Todd DiCiurcio, Ed Westwick and Simon Spurr
Ingrid Vandebosch and NASCAR’s Jeff Gordon
Professional ice hockey player Henrik Lundqvist
Alexis Welch and professional basketball player Amar’e Stoudemire
Model Ingrid Vandebosch and professional car racer Jeff Gordon
Actress Amy Adams (L) and stylist Christina Erlich
Carolina Herrera and Ivanka Trump
Actress Amy Adams
- 9th Annual Style Awards Announces 2012 Honorees (thehotspotorlando.com)
- NYC: Ladies Who Attended The 9th Annual Style Awards (moejackson.com)
- Givenchy Everywhere At The 9th Annual Style Awards (shoefessional.com)
- Mercedes Benz Fashion Week 2012 is about to take center stage in New York City (Video) (examiner.com)